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Alex Pearce is a creative technologist and virtual production supervisor with more than 15 years of experience developing film industry software and production workflows for filmmakers, studios, and brands. Alex’s tools have been used widely across the industry, including on Netflix’s Man on Fire series. Alex created the popular virtual production platform SIM-PLATES. At Beachwood Labs, Alex leads the development of FRAMECOMMAND, our in-house Gen-AI software and pipeline.

Leandro Marini is a Hollywood imaging and virtual production specialist with more than 20 years of experience delivering complex productions for major studios, streamers, brands, and filmmakers. In his career, Leandro has overseen the delivery of over 200 feature films and TV shows. More recently, Leandro has worked at the forefront of AI filmmaking and virtual production through E11 Studios, helping develop practical workflows that combine emerging AI technologies with professional production pipelines.

Randy is starting his fourth decade as a finance professional in the entertainment industry having served in senior management for companies like: New Republic Pictures, Red Granite Pictures and Mandalay Pictures. Randy has closed over $1B in production financings. Randy started his career at Drexel Burnham Lambert. He holds an MBA from The Wharton School and a BS from the University of California, Berkeley.

Bobby Naidu began his career in his teens at Raleigh Studios in Hollywood. His 45 years in the industry span studio construction, production, visual effects, and ownership of several entertainment equipment companies. He built E11 Studios in Hollywood, combining physical production facilities with LED volume stages, real-time digital environments, and cutting-edge AI production tools. Bobby has overseen countless shoots at his studio, including for major brands like Ford, Nike and Apple.

Mitch Rouse is an award-winning actor, writer, director, and filmmaker with more than 30 years of experience in comedy, film, and television. A Chicago Second City alum and improv veteran, he is known for his sharp comedic voice, original vision, and strong industry relationships with writers, actors, producers, and executives. At Beachwood Labs, Mitch works with his vast network to educate clients on the benefits of AI production.